A few moths ago saw Google introduce the launch of Google TELEVISION in the United States, with the pledge of a brand-new interactive television experience. That’s the pitch. The reality is that for Google, controling the on the internet market with search and also display screen and also now using mobile with Android, the apparent next big earnings stream will certainly come from electronic TV. So is this the future for all or one more stopped working effort at globally syncing the 2 medias? I’ll be taking a look at why it is so essential as a market, what it will certainly imply for both customers as well as advertisers and lastly if Google has any kind of possibility of success.